Chocolate Business Consultant and Former Shop Owner. 18 years of experience in retail management, product pricing, packaging design, and brand storytelling for the confectionery industry.
Marcus Thorne is a veteran entrepreneur who successfully scaled a home-based truffle business into a multi-location retail brand before transitioning to consultancy. He advises chocolatiers on the business side of the craft, from calculating labor costs and margins to sourcing sustainable packaging that enhances perceived value. Marcus understands the seasonal stress of holiday production runs and the marketing strategies required to sell premium products in a competitive market. His expertise covers scaling production, managing staff, legal compliance for labeling, and the strategic transition from hobbyist to professional. He provides actionable business intelligence for makers who need to turn their passion into a profitable enterprise.